Looking for places for saree shopping in Jaipur? Located in Civil Lines, Rukhmani is a store that has to be visited for something that is a must buy whenever you visit the city. The store is famous for its truly unique and one of a kind sarees that are really exquisite and have people coming to buy them from all over the world.
The store is run by three sisters, Vineeta Singh, Sunita Panwar and Bindu Chandela, who started it as a hobby and has been successful in taking the brand to a level where it is today. It is named after their grandmother whom they fondly remember for her beautiful and tasteful collection of sarees.
It was started in 1996 with its flagship store in 2003, today has some really loyal customers. The type of customers Rukhmani has, speaks volumes about the brand itself. Princess Diya Kumari of Jaipur, Yuvrani Chitrangda of Kashmir, Rajayshree of Bikaner, Kangana Ranaut and Zareen Khan are some top-notch clients who have been regulars. A recent addition to this list has been the Nita Ambani who doesn’t need any introduction.
The brand debuted in 2004 in MF Hussain’s celebrated film “Menaxi”. One can purchase sarees, poshaks, shawls and other traditional wear from here. What makes them stand out is their promise of not producing in mass which makes each every design unique. Each piece is different from the other and is handcrafted by the local karigars (craftsmen) who work on them for days.
From beautiful jewel tones and pastel shading, transfers and tracing, delicate motifs, zardozi and intricate handworks like vasli, lucknavi mukaish and Kashmiri embroidery, all can be found at Rukhmani.
The brand is not just favourite amongst the A-listers but also among the bride-to-be’s who come here for their wedding trousseau and the traditional Rajasthani made-to-order Poshak.
With all the detail given to each piece, Rukhmani makes for a must-have in your wardrobe. You can either visit their website and place an order or visit them upon your next trip to the city.
Where: Achrol House, Jacob Road, Civil lines