No more of requesting and pleading relatives and friends for your Bath & Body Works fill! You guessed it….the American bath and skin care giant Bath & Body Works is heading to Gurgaon, to Ambience Mall! For those of you who missed it, the brand has recently launched two stores, one in the capital city and the other in Noida.
After launching their stores at Select city Walk, Delhi and DLF Mall of India, Noida, in the ending week of June, the retail stalwart, Major Brands has taken the onus of bring mirroring happiness to Gurgaon peeps as well! …Mumbai will have to wait until early next year though.
The rising awareness of premium personal care products, growing disposable incomes, changes in consumption patterns and lifestyles, promises exciting times for the brand,…no less exciting times for us too! With over 1600 stores set shop all across the globe, Bath & Body Works has carved a niche customer profile for themselves. A premium skin care brand, they have gained immense fan following owing to the variety and the quality of their products.
The new Bath & Body Works stores will introduce an experiential environment that allows customers to explore an array of fashion fragrance for the body, hands and home. Bath & Body Works will offer a wide range of fragrances which include Signature Collection Body Care, Bath & Body Works and White Barn Home Fragrance, Bath & Body Works Hand Soap & Sanitizers and Aromatherapy. Following their latest global design concept, the stores use a unique concept of movable store fixtures for the ease of revamping the in-store set up in a jiffy.
The brand’s immense portfolio and product categories will be presented in dynamic, new age digital formats, with engaging content to not only reach out to users familiar with the brand, but to also engage with and induce experimentation with newer and fresher audiences.
Now with that ambition and mindset, it would be impossible to not be tempted….Look out for the Gurgaon launch…and revel in the glory of the best bath and skin care brand….we are awaiting!!